Hi. I'm Si, a highly experienced digital director and design lead.

I do research, strategy, service design, product design, interaction design, team building and management. I help people, teams and organisations work out what they need to do, design it, and make it happen.

Currently I work as a freelancer, contracted as an interaction designer at DWP Digital until the middle of October 2018.

In my free time I:

  1. coordinate the Leeds gov design meets (a regular meet-up for people in and around Leeds who are designing and making public services),
  2. help teach service design at Leeds Service Jams and Leeds GovJams,
  3. guide young people to design and make with code and technology at Bradford CoderDojo,
  4. am a part-time lecturer on design and communication at Leeds Beckett university, v. write posts on my blog.


In previous roles, I have:

  1. helped with designing at NHS Digital on the NHS Beta programme,
  2. been lead interaction designer at HMRCDigital
  3. held director positions at the agencies Home, Bloom, and Brahm.
More of that stuff is on LinkedIn.

Back in the early 2010s I spent spare time over several years co-organising Leeds Digital Festival with people like Leanne Buchan.

I am proud to have been one of the co-founders of award-winning Grimsby Town fanzine Cod Almighty. I do not contribute to it these days. Still read it, though.

Get in touch and links

My contact details are here.

You can also find me on Instagram, Speakerdeck, Github, Goodreads, and Internet Movie Database.

Recent posts on my blog

6 January 2019
Weeknotes s03e01 - week commencing Monday 30 December 2018

7 November 2018
Leeds Gov Design meet number 5 – and onwards

26 September 2018
Leeds gov design meet number 4, done

17 September 2018
Discovery then alpha. Always.

3 September 2018
Lunchtime chats offer for people designing gov services

View all blog posts →